Amelia Carrington Amelia Carrington

Why Invest in our tailored TikTok Packages?

TikTok has now become the most popular social media platform out there today with over 1 billion active users worldwide!

TikTok is a unique video-sharing app that allows users to record short consumable videos showing insight into users’ lives. Content has gone viral worldwide from dances, funny family videos, catchy audios, and more! It is the perfect platform to showcase personable content that users will engage with!

TikTok is one of the most powerful tools for any business to show, in-depth, what their business is all about. People love content that is personal and relatable, so TikTok is a great way for businesses to create a community that will engage with videos like snippets of behind-the-scenes, product drops, packaging orders, and more! It is highly popular among users aged 13 to 30, making it an ideal platform for reaching out to and targeting millennials.

So, why should you choose our tailored TikTok packages?

Our creative team makes personalised cost-effective TikTok strategies that allow businesses to expand their audience and increase brand awareness. We do this by understanding your target audience and brainstorming creative ideas that associate with your brand identity and USP.

We use a variety of techniques when filming, editing, and optimising all content to achieve the best possible results for each business. We make sure that each business we work with receives a custom strategy that will be most effective for its specific target audience and can reach the most potential customers possible.

If you want to receive maximum exposure from TikTok, invest in our tailored TikTok packages today!

Begin your TikTok journey by getting in touch with us at Mimi Media. We can’t wait to help you achieve the goals of your dreams!

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Amelia Carrington Amelia Carrington

How to launch an influencer marketing strategy with Mimi Media

Influencer marketing is at an all time high and it is definitely here to stay! The promotional feature of social media has transformed the world of marketing and advertising. Many businesses send their products to a variety of influencers in return for visual content creation. This has been shown to increase brand visibility by reaching a large number of people, and it is now highlighted as one of the most successful elements of social media marketing.

Influencer marketing is at an all time high and it is definitely here to stay!

The promotional feature of social media has transformed the world of marketing and advertising. Many businesses send their products to a variety of influencers in return for visual content creation. This has been shown to increase brand visibility by reaching a large number of people, and it is now highlighted as one of the most successful elements of social media marketing.

Instagram has been recognised as the foundation of influencing; creators use the visual platform to share their photo and video content with a large audience. Since its initial launch in 2010, the app has consistently evolved and is now regarded as one of the largest social platforms. Instagram users are drawn to creators who share inspirational and dedicated, niched content. As of now, more and more businesses and consumers are joining every day.

How is influence measured? ’Influence’ is calculated by a creator’s following and engagement. The platform is home to a spectrum of influencers scaling from micro to nano. Micro influencers are defined as social media users who fall inside the 3,000 to 100,000 follower bracket whilst nano influencers are categorised within the 1,000 to 3,000 follower bracket. The type of influencer used is dependent on your specific goals for campaigns, the business budget and the reach that you are aiming to hit.

How will investing in influencer marketing grow my business? When working with influencers the return on investment is clear and evident. Influencers draw attention to campaigns, boost social media impressions and increase website traffic. Potential customers want to see your product on real people and in authentic contexts, this builds trust and encourages a customer to choose your business.

Our Mimi Media agency offers clients access to our vast, growing influencer opportunity list that includes a great selection of micro and nano influencers.

Is your business active on social media? Are you interested in an influencer marketing strategy? Get in touch with the team today. Get ready to grow.

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Amelia Carrington Amelia Carrington

Why every business should start reel creation today!

Instagram reels have really taken 2022 by storm. This feature of Instagram has enhanced how

users engage and use the app. There has been a clear transformation within the app and the

Instagram community, but why has this change had an impact on social media and the algorithm?

Instagram reel

Instagram reels have really taken 2022 by storm. This feature of Instagram has enhanced how users engage and use the app. There has been a clear transformation within the app and the Instagram community, but why has this change had an impact on social media and the algorithm? 

Reels are an easily consumable form of video content, they keep the viewer intrigued with short, snappy clips of products, locations and overall inspo. Reels allow users to explore something unique through a screen. For businesses this keeps a potential follower viewing your profile for a longer span of time than usual and simultaneously builds brand awareness. Video content allows businesses to introduce a personality side to their brand and communicate with wider audiences. It is time to grow your reach and following with reel creation.

So where should you start as a small business? It has been proven that the audio is one of the most important elements of a reel. By using key, trending sounds you increase the likelihood of high reach and the opportunity to go viral. Reels allow small accounts to prosper and grow, so why not take advantage? 

The 2022 updated Instagram algorithm has shown to favour accounts that use all of the available social features. This is the main reason why your business should optimise this element of Instagram. Not only will it direct public attention to your video content on the reels page, this exposure will expand across your socials and encourage more website traffic!

Our Mimi team dedicates time to studying everything reel (no pun intended)! From the arising trends, audios to viral and publicised subjects. As a team our expertise is founded in creating viral-worthy reel content for all of our clients. We know what works but we also are dedicated to creating content that is entirely unique for your business’ marketing needs. We will showcase what makes you different to all the rest!

Get in touch with our Mimi Team today to talk about the advertising and marketing power of reel content. Ensure the future of your successful business with social media marketing.

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